Case Theory in Business and Management: Reinventing Case by Evert Gummesson PDF


By Evert Gummesson

'This meticulous ebook submits study and the examine approach to deep scrutiny. It debunks the unhelpful dichotomy among quantitative and qualitative study and highlights the nice price of multi-method and interactive study, methods that experience vastly deepened our thinking.'

– Professor Adrian Payne, college of recent South Wales, Australia / Professor Pennie Frow, collage of Sydney

Setting out to dispel the argument that case learn learn lacks the technology, concept and accordingly validity of alternative types of study, Evert Gummesson combines many a long time of expertise as either a well known student and a reflective practitioner to successfully bridge the divide among case conception and the way it really is utilized in perform.

Bringing the elemental strengths of situations to the fore, Gummesson introduces the 'Case conception' thought as an improved model of case research examine consisting of either technique and the categories of effects that emerge by:

  • Guiding the reader within the theoretical and philosophical underpinning
  • Demonstrating how one can translate thought to pertinent examine perform that tackle the true and consequential matters in company and administration this present day.

This ebook will entice scholars, lecturers and researchers who're attracted to the technology and philosophy at the back of case research examine in addition to the technique and a thought-provoking learn for somebody who desires to be challenged approximately their trust of case learn theory.

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Case Theory in Business and Management: Reinventing Case Study Research by Evert Gummesson

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